The bringing together, for the benefit of others, of a variety of goods, enabling customers to conveniently view and purchase those goods from a general merchandise web site in the global communications network; advertising; administrative processing of purchase orders; customer service management; advisory services relating to customer service; advertising, promotional sponsorship and business management of persons who participate in competitions and events for computer games; advertising, promotional sponsorship of competitions and events for computer games; all of the aforementioned services primarily marketed for gaming use and/or gamers