The mark consists of a rectangle with several vertical columns with each column shaded in dark blue and light blue to give a three-dimensional rounded appearance with gradient shading running from left to right, with dark blue on the left then gradually becoming light blue on the right. In the top portion of the rectangle is a smaller rectangle flush with the left side of the larger rectangle design. The smaller rectangle is shaded in blue with a coat of arms design placed within and all in the color silver. The coat of arms includes heraldic lions as supporters holding a shield in the center with a crown above the shield. The shield appears with the wording "OPTIME SIT 1907" centered thereon in blue. To the right of the smaller blue rectangle is a long silver rectangle which is flush with the right side of the larger rectangular design. Centered within the silver rectangle is the dark turquoise wording "DUNHILL" appearing above a long, dark blue horizontal bar and the wording "TOBACCO of LONDON LIMITED" below also in dark turquoise.