Advertising, in particular radio and television advertising; Demonstration of goods by electronic means, also for the benefit of the so-called teleshopping services; Retail store and mail order services, including via the Internet and television home shopping, in the fields of precious metals, precious stones, jewellery, clocks and watches, cosmetics, perfumery, healthcare products, food-stuffs, food supplements, consumer electronics, sound carriers and data carriers, vehicles and vehicle accessories, print publications, books, paper stationery goods and stationery, bags and saddlery, clothing, shoes, textile household goods, headgear, textile materials, bed sheets, scarfs, bags of leather and imitations of leather, luggage trunks, travelling bags and hand bags, vanity cases not fitted and jewellery cases, rucksacks, umbrellas and parasols, toys, sporting apparatus and sports equipment; Publication of printed matter for advertising purposes; Direct mail advertising to attract new customers; Organization and arranging of advertising events; Sales promotion for others; Organization and arranging of exhibitions and sales events for advertising purposes

Entertainment, namely, production of radio, video and television programs and cinema films; Production of film, music, television, videotext and teletext programs; Film rental; Publication of books, also in electronic form; Publishing printed matter, other than for advertising purposes; Providing of training, particularly life coaching in the field of personal development; Sound recording and television studios, namely, production, recording and development of television programs, videos, tapes, CDs, CD-ROMs and computer discs; Production of music programs recorded on videos, CDs, CD-ROMs and computer disks; Organizing and arranging of music concerts and congresses, seminars, and lecture events in the field of personal development; vocational guidance and coaching of business people and managers in the field of leadership development