Magnetic encoded cards for use in providing financial services, telecommunication services, and customer loyalty program services; computer software and hardware for managing consumer loyalty and reward programs; pre-recorded DVDs to instruct entities how to build customer and brand loyalty; computer hardware; magnetic coded cards, electronic chip cards and encoded smart cards all containing programming used for financial applications, customer loyalty programs, and customer rewards programs; computer terminals and computer software for use in the financial services, banking, and telecommunications industries for the purpose of authentication, authorization, clearing and settlement of financial transactions; magnetic coded and electronic data carrier card readers for the registration, transmission and reproduction of data; computer hardware for reading memory cards, in particular, integrated circuit memory cards and bank card memory cards; electronic memory card readers for reading data in memory cards, in particular, integrated circuit memory cards and bank card memory cards; coded cards, namely, magnetic cards and cards featuring integrated circuits used for financial authentication, authorization of financial transactions, and clearing and settlement of financial transactions, all for the purpose of promoting products and services and building and maintaining customer loyalty

Advertising agencies; business management; business management and organizational consultation; business administration; product merchandising; business consultancy regarding customer loyalty programs; business consultation and business organizational consultation in the fields of customer loyalty programs, marketing services, presentation of goods and services; providing of online information in the fields of marketing, incentive award programs to promote the sale of products and services of others, advertising, and customer loyalty reward schemes; database management on a server, computerized database management on a computer network; data processing services, namely, compilation of information into a computer database to promote products and services and build and maintain customer loyalty

Electronic financial transaction processing for program members and participating merchants, namely, electronic funds transfer, electronic cash transactions, electronic debit transactions, and assisting others with the completion of financial transactions in the field of customer loyalty programs; credit card, debit card and stored value card transaction processing services; issuing of data carriers, namely, stored value cards, debit cards, and credit cards for entering bonus and premium transactions in the field of customer loyalty programs; electronic payment services, namely, electronic processing and subsequent transmission of bill payment data, and processing electronic payments through pre-paid cards and customer loyalty cards; electronic online banking services associated with the provision of customer loyalty programs