Magnetic, optical, electronic memory or microprocessor embedded or encoded cards with or without radio frequency identification tags or infrared detectors, valid for all types of applications, namely, cards for physical access control, control of access to computer systems, and checking loyalty card benefits; magnetically encoded loyalty cards

[ Business consulting and business information services; ] advertising, marketing and promotion services, namely, commercial promotion of all kinds and on any media including over an IT communication network such as the Internet [ or intranets ] and especially via the provision of privileged user cards; [ providing facilities for hosting of commercial group activities; ] advertisement and promotion services; [ organizing business competitions for commercial and promotional purposes and for motivating personnel, including over an IT communication network such as the Internet or intranets; ] services of promotional offers, namely, sales promotion services for others; business organization and management of commercial operations for customer loyalty programs and loyalty card programs [ ; compilation, systematization and management of data in computer databases; commercial business management and business administration assistance, namely, management of the actual state and quality of work performed and services rendered to others ]

[ Electronic payment processing services, namely, organization of payment for the supply of gifts and any product or service by the issuing, distribution and compensation of purchase vouchers, tickets, checks, coupons, tokens, prepaid or credit-debit cards or any other means of payment particularly via computer networks; ] financial services linked to possession of loyalty cards, namely, loyalty program payment processing services; financial services linked to possession of promotional loyalty coupons, namely, loyalty coupon payment processing services; issuance and financial management of payment facilities, particularly of purchase vouchers, namely, redeeming the vouchers of others for payment of goods or services [ ; issuing of travelers cheques and credit vouchers ]