Computer programming to enable the provision of information and content to be accessed or displayed by mobile telephones and other mobile communication apparatus, as well as by personal computers; computer programming to enable the purchasing of diverse services via mobile telephones and other mobile communication apparatus, as well as via personal computers; design and development of multimedia products; development of new technologies in the field of television; services of information and communication technology specialists, namely, development of software in connection with the implementation of mobile services and mobile direct response services; development, updating and maintenance of software; so-called cross platform conversion of digital content into other forms of digital content; development of technologies for construction of circuits for wireless communication, as well as for electronic data processing and consumer electronics; design, development and implementation of software for mobile telephony; programming of mobile telephones with sound recordings, mainly for use as ringtones, graphics and logos for mobile telephones; management of websites, namely, monitoring the websites of others related to ringtones, graphics and logos for mobile telephones to improve scalability and performance of websites of others; providing information about computer software services at the specific request of end-users by means of telephone or global computer networks