The trademark consists of the word QUIPIZZA written in white lowercase printing type with the initial Q in uppercase; the design of a circle is superimposed on the initial "Q", its top half depicting half of a stylized red sun, the bottom half depicting the words "MOZZARELLA DI BUFALA" in white uppercase printing type featured against a green background; below said semi-circle is the word "CAMPANA" (the word Campana concerns the origin of the product from the Italian region Campania) in green uppercase printing type; at the center of the circle is a black buffalo head with white horns; at the left side are the words CONSORZIO TUTELA written in blue uppercase printing type; below them is a pizza on a white plate with tomatoes, mozzarella and basil depicted in red, white and green; at the right are the words CON MOZZARELLA DI BUFALA "CAMPANA" (the word Campana concerns the origin of the product from the Italian region Campania) D.O.P. written in white stylized lowercase printing type, the initials in uppercase; below these words is a brown buffalo-shaped cutting board on which there are: a piece of mozzarella, small tomatoes, basil leaves resting on an oil cruet depicted in white, red, green and yellow; to the left of the cutting board are the words: UN' ALTRA STORIA UN ALTRO SAPORE written in white stylized lowercase printing type with the initial "U" in uppercase; the design is depicted on a blue shaded rectangular background with round corners.