The mark consists of a three-dimensional image housed within a circle, consisting of various types of fruit, including a large pineapple perched on a surf board on top of a large wave. The pineapple is anthropomorphized by wearing large sunglasses and having a humanoid nose. The leaves located at the top of the pineapple appear as if they are blown backwards by wind. The drawing also contains smaller waves at the bottom of the circle, and includes a billowy cloud in the background. The circle also contains fixed dial markings on the inside circumference in all visible portions of the circle. The words "Surf City" are located outside and at the bottom of the circle in an arc pattern. The word "Squeeze" appears horizontally beneath the words "Surf City," and all the words appear in three-dimensional bubble-type font. The entire image contains various degrees of shading.