Association services, namely, promoting the interests of mature individuals; promoting public awareness and advocacy in the fields of caregiving, childcare, education, medical services, eldercare, employment, assisted care facilities, legal assistance, business, insurance, real estate, travel, elder assistance, retirement, mature or retired lifestyles, finance, health, aging, family relationships, volunteer activities, consumer issues, economic security, work, independent living, exercise, fitness, athletics and sports; reward card services, namely, promoting the sale of goods and services of others by awarding purchase points for credit card use, promoting the sale of goods and services of others through the administration of incentive award programs, and administration of a discount program for enabling participants to obtain discounts on goods and services through use of a membership card; cooperative marketing and advertising services; referrals in the field of [adoptions, camps,] care giving, childcare, education, medical services, health, eldercare, employment, assisted care facilities, legal assistance, finance, business, insurance, real estate, travel and elder assistance; online ordering services in the fields of books, educational material, and health and medical products; providing consumer information in the fields of insurance, health care, discount and savings plans, eldercare, medical products, pharmaceutical products and services and health plans; income tax preparation services; and arranging, conducting and organizing trade shows in the field of mature persons and persons preparing for retirement; and organizing and conducting community volunteer programs

Charitable fundraising services; providing financial and insurance information, advice and consultation in the fields of loans, real estate, mortgages, banking, insurance, money management, investment, finance, and predatory lending; telephone hot line counseling and telephone information services, namely, offering financial and insurance advice in the fields of loans, real estate, mortgages, banking, insurance, money management, investments, business, finance, and predatory lending; money management and investment advisory services; insurance administration of automobile, group health and homeowner's insurance programs; providing rebates and discounts at participating establishments of others through the use of membership cards and membership programs; providing information in the field of group health insurance, annuities and financial retirement plans and administration of group health insurance plans, annuities and financial retirement plans; credit card services; administration of prepaid pharmacy plans; and consultation services in connection with the foregoing

Providing online magazines and newsletters promoting the interests of mature individuals and in the fields of caregiving, childcare, education, medical services, eldercare, employment, assisted care facilities, legal assistance, business, insurance, real estate, travel, elder assistance, retirement, mature or retired lifestyles, finance, health, aging, family relationships, volunteer activities, consumer issues, economic security, work, independent living, exercise, fitness, athletics and sports; education and training services, namely, arranging and conducting classes, online classes, seminars, conferences and workshops in the fields of caregiving, childcare, education, medical services, eldercare, employment, assisted care facilities, legal assistance, business, insurance, real estate, travel, elder assistance, retirement, mature or retired lifestyles, finance, health, aging, family relationships, volunteer activities, consumer issues, economic security, work, independent living, exercise, fitness, athletics and sports, and the distribution of course materials in connection therewith; providing recognition and incentives by the way of awards to demonstrate excellence in the fields of public service, significant achievements, milestones and charitable contributions in the fields of retirement, mature or retired lifestyles, finance, health, aging, family relationships, consumer issues, economic security, work, independent living, and elder issues; entertainment services, namely, conducting contests in magazines for recognition in the fields of public service, significant achievements, milestones and charitable contributions in the fields of retirement, mature or retired lifestyles, finance, health, aging, family relationships, consumer issues, economic security, work, independent living, and elder issues; arranging and conducting exercise, fitness, athletic and sports competitions, contests, races and events, and consultation services provided in connection therewith; and providing radio programs promoting the interests of mature individuals and in the fields of caregiving, childcare, education, medical services, eldercare, employment, assisted care facilities, legal assistance, business, insurance, real estate, travel, elder assistance, retirement, mature or retired lifestyles, finance, health, aging, family relationships, volunteer activities, consumer issues, economic security, work, independent living, exercise, fitness, athletics and sports

Legal services; providing legal information in the fields of law, elder law, elderly lifestyles and retirement; telephone hotline counseling, namely, offering legal information in the fields of law, elder law, elderly lifestyles and retirement;[ providing temporary use of non-downloadable software used to access, sort, display and manage databases in the fields of senior citizenship, retirement, mature and retired lifestyles, health, medicine, family relationships and topics related to aging; and providing online search engines for obtaining data on a global computer network]

Providing medical[ and psychological] counseling in the field of care giving, childcare, grandparenting, living with a chronic medical condition, parenting, retirement, eldercare, assisted care facilities, mature lifestyles, and elder assistance; health counseling services provided via telephone;[ providing medical and health information by means of telephone recorded messages;] and providing medical and health information via websites on computer networks