Promoting the sale of cashless electronic payment software and cashless electronic payment services through the administration of consumer loyalty incentive award programs

Electronic payment services, namely, enabling consumers to make payments for goods and services purchased from merchants, namely, electronic commerce payment services, namely, establishing funded accounts used to purchase goods and services on via the Internet, via television and via telephone and electronic payment, namely, electronic processing and transmission of bill payment data; cashless purchasing services for merchants and consumers whereby purchase monies are held in trust and sent to merchants upon sales to consumers; financial processing services and monetary check processing services, namely providing payment to merchants who sell to consumers services and goods online; clearing and reconciling financial transactions via a global computer network; providing a wide variety of payment services, namely, credit card and debit card services, processing and transmission of bills and payments thereof, conducted via a global computer network

Electronic services, namely, electronic data transmission for consumers and merchants to send and receive payments via the Internet, via telephone and/or via television connection