The mark consists of A purple horizontal square in the background with a smaller vertical purple rectangle in front and centered and a smaller aqua rectangle within the purple rectangle and a green-yellow off shape square on the top which all sits on top of a horizontal green-yellow rectangle within a larger horizontal purple rectangle. Within the green-yellow off shape square are 6 various shaped light-yellow triangles on top of the square and 7 various shaped light-yellow triangles on the bottom acting as a border, sitting over the square in the center and running into the various shaped background is a large horizontal chili pepper, which is red with a green leaf and brown stem on top and has a black and brown border. Under the green-yellow off shape square that contains the chili pepper and within the smaller aqua rectangle within the purple rectangle is the word "Loco" in white capital letters with a green-yellow underline under the first "o." In the bottom horizontal green-yellow rectangle is the word "Caliente," which is in all capital purple letters with a white border and there is a red backward arrow pointing towards the last "E," in place of the middle dash.