The mark consists of a rectangle with two parts: a bright red larger part on the left and a smaller, black part on the right. The two parts do not touch and are separated by a vertical white line and a white circle (to represent the "dot" in dot.com), centered vertically on the white line. The type face Impact is used and manipulated to lengthen the descender of the "p" (in the red part of the rectangle), and shorten the ascender of the "t." The word "com" is rotated 90 degrees counter clockwise to rest vertically on the "c" in the black part of the rectangle.