The mark consists of the stylized wording "MELON HEAD BRAND" in the colors white and red appearing above and below a red-trimmed oval with a fading yellow to orange colored background; a mini-melon character appears inside the oval and has a green and dark green watermelon for a head with black facial outlines and wearing black sunglasses with a white reflection of light on them, with an open mouth with white teeth showing, black shadows at the back of the mouth, and a red tongue hanging out; the character has white legs coming from the bottom of the melon head with light tan shoes and white hands on each side of the melon giving two thumbs up sign.