UKNOW - Trademark Details
Status: 730 - First Extension - Granted
Serial Number
77918571
Word Mark
UKNOW
Status
730 - First Extension - Granted
Status Date
2011-10-07
Filing Date
2010-01-22
Mark Drawing
4000 - Standard character mark
Typeset
Published for Opposition Date
2011-02-08
Attorney Name
Law Office Assigned Location Code
L90
Employee Name
HALMEN, KATHERINE E
Statements
Goods and Services
Computer software for reading unstructured text on WebPages and URLs for purposes of conceptual targeting of page level meaning of content; Computer software for reading unstructured text on WebPages and URLs for purposes of achieving webpage-level categorization or content classification, which can be used to advise on the selection and serving of the most relevant graphical advertisement; computer software for allowing web publishers to automatically categorize or classify their WebPages, based upon custom-designed parent and child level categories, to increase their gross sales price through better contextualization; computer software for categorizing relevance based upon webpage-level content; computer software for allowing advertisers to define the content and environment they desire as best associated with a their brand for purposes of increasing brand lift, and increasing click through metrics; computer software for automatically categorizing or classifying advertising based WebPages and URLs so as to avoid negative branding situations; computer software for monitoring advertisements to ensure graphical brand advertisement is not served in a compromising or negative content situation; computer servers containing computer software for reading unstructured text on WebPages and URLs for purposes of conceptual targeting of page level meaning of content; computer servers containing computer software for reading unstructured text on WebPages and URLs; computer servers containing computer software for achieving webpage-level categorization or content classification, which can be used to advise on the selection and serving of the most relevant graphical advertisement; computer servers containing computer software that allows web publishers to automatically categorize or classify their WebPages, based upon custom-designed parent and child level categories, to increase their gross sales price through better contextualization; computer servers containing computer software for categorizing relevance based upon webpage-level content; a computer system comprised of computers, interfaces for computers and computer software for allowing advertisers to define the content and environment they desire as best associated with a their brand, to increase brand lift, and increase click through metrics; computer servers containing computer software for avoiding negative branding situations by ensuring graphical brand advertisement is not served in a compromising or negative content situation
Goods and Services
managing web site data for others, namely, providing automated webpage-level categorization, based upon contextualization of page using "conceptual-targeting" brand building blueprints, to businesses, namely, digital (web) publishers, intermediaries such as ad networks, optimizers, demand side platforms, and real-time auction based bidding markets for graphical advertising and advertising agencies, as well as advertisers
Goods and Services
Licensing of technology solution including software to achieve highest relevance or best matched category based upon Webpage/URL level content. Licensing of technology solution to achieve highest relevance or best matched category based upon Webpage/URL level content by allowing web publishers to notify market participants, such as advertisers, through various means such as ad networks, optimizers, demand side platforms, and real-time bidding auctions, of the context of a webpage where graphical display advertisement inventory is for sale. Licensing of technology solution to inform the graphical advertising purchaser of the page-level content where their advertisement would be served, should they purchase the inventory offered by web publishers or intermediary. Licensing of technology solution to businesses including software to achieve highest relevance or best matched category based upon Webpage/URL level content. Licensing of technology solution to businesses to achieve highest relevance or best matched category based upon Webpage/URL level content by allowing web publishers to notify market participants, such as advertisers, through various means such as ad networks, optimizers, demand side platforms, and real-time bidding auctions, of the context of a webpage where graphical display advertisement inventory is for sale. Licensing of technology solution to businesses to inform the graphical advertising purchaser of the page-level content where their advertisement would be served, should they purchase the inventory offered by web publishers or intermediary
Pseudo Mark
U KNOW; YOU KNOW
Classification Information
International Class
009 - Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin-operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus. - Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin-operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus.
US Class Codes
021, 023, 026, 036, 038
Class Status Code
6 - Active
Class Status Date
2010-01-28
Primary Code
009
International Class
042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software; legal services. - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software; legal services.
US Class Codes
100, 101
Class Status Code
6 - Active
Class Status Date
2010-01-28
Primary Code
042
International Class
045 - Personal and social services rendered by others to meet the needs of individuals; security services for the protection of property and individuals. - Personal and social services rendered by others to meet the needs of individuals; security services for the protection of property and individuals.
US Class Codes
100, 101
Class Status Code
6 - Active
Class Status Date
2010-01-28
Primary Code
045
Current Trademark Owners
Party Name
Party Type
20 - Owner at Publication
Legal Entity Type
03 - Corporation
Address
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Trademark Owner History
Correspondences
Name
DAVID AKER
Address
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Trademark Events
Event Date | Event Description |
2010-01-26 | NEW APPLICATION ENTERED IN TRAM |
2010-01-28 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
2010-01-29 | NOTICE OF PSEUDO MARK MAILED |
2010-04-20 | ASSIGNED TO EXAMINER |
2010-05-05 | NON-FINAL ACTION WRITTEN |
2010-05-05 | NON-FINAL ACTION E-MAILED |
2010-05-05 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
2010-11-05 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
2010-11-05 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
2010-11-06 | TEAS/EMAIL CORRESPONDENCE ENTERED |
2010-12-09 | EXAMINERS AMENDMENT -WRITTEN |
2010-12-09 | EXAMINERS AMENDMENT E-MAILED |
2010-12-09 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
2010-12-09 | EXAMINER'S AMENDMENT ENTERED |
2010-12-09 | APPROVED FOR PUB - PRINCIPAL REGISTER |
2011-01-04 | ASSIGNED TO LIE |
2011-01-04 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
2011-02-08 | PUBLISHED FOR OPPOSITION |
2011-02-08 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
2011-04-05 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
2011-10-05 | TEAS EXTENSION RECEIVED |
2011-10-07 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
2011-10-05 | EXTENSION 1 FILED |
2011-10-07 | EXTENSION 1 GRANTED |
2011-10-08 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
2012-05-07 | ABANDONMENT - NO USE STATEMENT FILED |
2012-05-07 | ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED |