Providing a searchable on-line advertising website and guide featuring the goods and services of other vendors via the Internet; Providing a searchable website featuring the goods and services of other vendors; Providing a website for connecting sellers with buyers; Providing a website used to place on-line commercial orders in the field of consisting of binoculars, riflescopes, gun accessories, sights, hunting tools and accessories; Providing advertising service to distribute advertisements for display on Internet, namely, in websites, social conversations over the Internet, emails, microblogs, blogs, electronic messages, instant messages, text messages, multimedia messages, social networks, status updates, forums, electronic bulletin boards