The mark consists of a teal marbleized rectangular design. There is a diagonal light teal banner extending from the lower left-hand corner to the upper right-hand corner of the teal rectangular design. The word "QUALITE" in teal, with teal decorative arching lines above and below, is located within the diagonal light teal banner. There is a partial "B", in light teal, located in the upper half of the teal rectangular design. There is a partial "H", in light teal, located in the lower half of the teal rectangular design. The words "HAUTE QUALITE" in dark teal, "BENSON", in dark teal, &, in red, "HEDGES", in dark teal, and "MENTHOL", in dark teal, are located in the upper half of the teal rectangular design. There is a silver crest containing a red oval with the letters "B" and "H", in silver, and the words "100, 25 CIGARETTES", and "PRODUIT DE TYPE CANADIEN", all in dark teal, located in the lower half of the teal rectangular design.