The word "Backwash" is on a blue background. The letters forming the word "Backwash" are outlined in a darker blue with the bottom to mid section of the letters "B", the first "A", "C", "K", "S" and "H" in blue and from the mid section to the top of each of these letters in red. The letters "W" and the second "A" are blue at the bottom and red from the mid section to the top. Beginning at the "B" in "Backwash" and ending at the "S" are the words in white, "Where you can taste the water" At the end of this sentence and partially covering the bottom right section of the letter "H" in "Backwash" are three strawberries. The left two strawberries are sliced and the right strawberry is whole. The far left sliced strawberry contains green leaves and a stem at its top as does the whole strawberry at the right. At the bottom of the logo are wavy lines of white and blue simulating water.