The mark consists of a background design having light blue, light green and light yellow panels arranged in a checkerboard pattern; a panel design positioned over the checkerboard background, the panel design having a square field that is light yellow in color, a rectangular field that is orange in color positioned below the square field, a narrow border that is teal in color and which surrounds the square and rectangular fields, a horizontal band that is blue in color and extends along the bottom of the panel design, and a narrow horizontal band that is teal in color positioned below the horizontal blue band; an arc band that is teal in color and positioned below the panel design; depictions of meats, cheese and vegetables that appear to float over the checkerboard background and surround the panel design, in particular, corn appears in yellow with green leaves, a carrot appears in orange with green leaves, chicken appears in pink, wheat appears in beige, cheese appears in yellow and orange, parsley and spinach appear in green, fish appears in dark pink, berries appear in red, and kibble appears in brown, green, and beige.