The mark consists of dark teal roof design located at the top of the design. Within the dark teal roof is a white oval with a silver lining with the word "MENTHOL" in dark teal. There is a white line separating the dark teal roof design from the light blue background. A silver crest with a red oval center with the words "PM USA" in white located directly under the middle of the dark teal roof design. The words "MARLBORO SMOOTH 100's" in black are located in the lower portion of the design directly above the words "UNIQUELY RICH & SMOOTH" in dark teal. There is a dark teal line located at the bottom of the design. The background of the design is light blue.