The mark consists of a label, essentially comprising a blue and white background checkerboard field, having a superimposed circular label with red on top and blue on the bottom in the center thereof. The mark "FUD" is in white with red outlining the letters within a blue background wave with red and white outlining the wave. The mark "TORTERO" is in the color blue. A brown sandwich with green avocado, red tomatoes, white cheese is located on a red plate and is depicted in the bottom of the circular image along with the words "SABOREANDO LO NUESTRO" in yellow, above a jalapeno, onion and tomato on a circular background of green white and red stripes inside a yellow border.