The mark consists of a yellow rectangular field bordered with blue stitching. The first line consists of the words BUILD-A-BEAR in blue block letters with white shadowing; the letters U and D in BUILD and A in BEAR have red shadowing; the I in BUILD and the R in BEAR have green shadowing. The second line consists of the word WORKSHOP in blue block letters with white shadowing except the first letter O appears as a red button and the second O appears as a yellow spool; the letters W, K and P have red shadowing; H has green shadowing. The third line consists of an image of a tan bear outlined in black with black eyes and nose and white muzzle kissing a smaller tan bear followed by the words CHOOSE ME in blue block letters. The fourth line consists of the words HEAR ME in blue block letters followed by the image of a tan bear outlined in black with black eyes, nose and mouth and white muzzle dressed in a light blue dress and hat with a white flower with yellow center holding a yellow ear horn. The fifth line consists of a tan bear outlined in black with black eyes, nose and mouth and white muzzle in a light blue cap carrying a gray spoon containing white stuffing with four red hearts followed by the words STUFF ME in blue block letters. The sixth line consists of the words STITCH ME in blue block letters followed by the image of a tan bear outlined in black with black eyes, nose and mouth and white muzzle in a blue hat and shoes, a blue shirt with green polka dots and green pants holding a gray needle. The seventh line consists of the image of a tan bear outlined in black with black eyes, nose and mouth and white muzzle in a blue hat, shirt, pants, shoes and cap holding a red cloth like a parachute followed by the words FLUFF ME in blue block letters. The eighth line consists of the words DRESS ME in blue block letters followed by the image of a three tan bears outlined in black with black eyes, nose and mouth and white muzzle one on top of the other covered with a large red coat with blue buttons; the bear on the bottom is wearing blue pants and white socks and shoes. The ninth line consists of an image of a tan bear outlined in black with black eyes, nose and mouth and white muzzle wearing a red shirt, blue pants, white socks and yellow shoes holding a blue lower case letter "i" followed by the words NAME ME in blue block letters. The tenth line consists of the words TAKE ME HOME in blue block letters followed by the image of a tan bear outlined in black with black nose and mouth and white muzzle sitting in a light blue chair with white polka dots wearing blue sunglasses, a blue suit and blue shoes with a red scarf around the bears neck and flowing behind its head.