Magnetic coded cards for retail purchases, and for providing and for managing consumer loyalty and reward programs; magnetic coded cards, and encoded smart cards containing programming used for purchasing applications, loyalty programs and rewards programs, computer software for use in the purchasing services, including for encoding, authentication, authorization, clearing and settlement of financial transactions; magnetic coded and electronic data for the registration, transmission and reproduction of data; computer applications for reading data from coded cards, namely, magnetic cards and cards storing data activation, authentication, authorization, clearing and settlement of purchase transactions

Management and business consulting services in the field of Electronic financial transaction processing, including for, electronic cash transactions, electronic debit transactions, and assisting others with the completion of financial transactions in the field of customer loyalty programs; debit card and stored value card transaction processing services; issuing of data carriers, namely, stored value cards, and debit cards, for transactions in customer loyalty programs; Business to Person transfers, and Business to Business transfers; Advertising; product merchandising; business services regarding stored value cards, and customer loyalty programs; business consultation and business organizational consultation in the fields of customer loyalty programs, marketing services, presentation of goods and services; providing of online information in the fields of marketing, incentive programs to promote the sale of products and services of others, advertising and customer loyalty reward schemes to promote the sale of products and services of others; database management on a server, computerized database management on a computer network; data processing services, namely, compilation of information into a computer database, and electronic processing and transmission of bill payment data, processing electronic payments through pre-paid cards and customer loyalty cards, and transaction authorization and settlement services, transmission of transaction data via telecommunication and internet means, and services provided through a website