The mark consists of the representation of a grotesque human figure consisting of a white plate divided into orange, purple, green and red quadrants with a pair of white and black eyes, white and black eyebrows, purple nose and white mouth with two white hands holding a white and blue saucer in the right hand and a white fork with a green piece of food in the left hand, blue tennis shoes with white soles, white laces and a yellow button and a red baseball cap with a blue brim and yellow button, all trimmed in white with the words "HEY KIDS", in a stylized yellow font outlined in blue and the words "LET'S COOK" in a stylized red font outlined in white and blue beneath the representation of a yellow chef's hat with red polka dots and stripes.