The logo design consists of 5 parts: The colors are all listed in CMYK format. 1. The custom designed letters spelling Fit: These letters are made up of a linear color gradient starting from the bottom (C:0 M:7 Y:100 K:0) of the letter to the top (C:1 M:7 Y:100 K:0) The letters have a bevel effect achieved in Photoshop. 2. The dot of the 'i' in Fit: This dot is composed of a radial color gradient from the center(C:0 M:34 Y:100 K:0) to the outside(C:0 M:98 Y:99 K:0) 3. The outlined font spelling Simply: The color is solid (C:1 M:0 Y:98 K:0) 4. The background blue radial color gradient: The radial color gradient goes from the center (C: 85 M: 15 Y:0 K:0) to the outside (C:93 M:88 Y:45 K:66) 5. A grey circular outline on the outside of the logo. There is a linear color gradient with color ranges from (C:15 M:7 Y:12 K:0) to (C:66 M:48 Y:36 K:8) There is also a bevel effect on this outline, also achieved in Photoshop.