The mark consists of the color red appearing in the banner design, shadowing behind the wording "Tequila," man's sombrero, man's vest, border, background, wording "Hecho en Mexico," word "Imported," and border of the rectangle at the bottom; the color green appears in the cactus and stripe of the banner; the color white appears in the word "Mexico," inside the wording "Jalisco" and "Mexico," in the word "Sierra," middle stripe in the banner, man's bandana, man's shirt sleeves, and inside of wording "Elaborado de Agave Azul"; the color blue appears in the man's pants; the color gold appears in the guitar; the color yellow appears in the sun and lower sunset; the color orange appears in the middle of the sunset; the color brown appears in the man's boots, decorative border of the label, man's mustache and hair, guitar, and outline of wording "Elaborado de Agave Azul"; the color grey appears in the background of the label at the bottom of the label; and the color black appears in the outline of the wording "Jalisco Mexico," stylized agave plant and surrounding circle, the outline of the wording "Sierra" and "Tequila Silver", outline of a man's bust, pyramid, agave plant, and dog's head.