On-line and retail cooperative marketing services for business and consumers and related promotional services namely, coordinating with others in the manufacturing of customized promotional materials, merchandise and office supplies, distributorship in the field of customized promotional materials, merchandise and office supplies, on-line retailing and wholesaling customized promotional materials, merchandise and office supplies, fulfilling orders for customized promotional materials, merchandise of others and office supplies and providing business identity and incentive merchandising programs, namely, promoting the sale of merchandise of others through incentive programs over a global computer network and in retail stores