computer software for use in promoting the goods and services of others through on-line computer media and for monitoring on-line computer media usage; magnetically encoded and machine-readable smart cards with coded information, namely financial information, magnetically encoded debit cards, computer software that facilitates the sale of securities, financial investments, products, and services via a global computer network; computer e-commerce software to allow users to perform electronic business transactions via a global computer network; computer software for digital identification and verification of identity; computer software programs for use by investors in connection with analysis, administration, and implementation of investments in securities and other financial instruments, via a global computer network; computer hardware and computer software for issuing and tracking credits, payments, rebates, discount vouchers, and coupons for use by advertisers and consumers in connection with financial inducements and transactions relating to advertising; computer software used to produce electronic cash, conduct electronic commerce, to process, analyze and transmit purchase transactions, and to conduct, process, analyze, and transmit promotional programs and loyalty and incentive award programs; and computer software used to collect data relating to an entity's customers or members and their behavior, to process the data, to provide rewards to the members and customers in response to the processed data, and to generate reports relating to the processed data

operating a buying club, promoting the sale of memberships and credit card accounts through the creation and administration of incentive award programs; promotional and marketing services, namely, promoting the goods and services of others through dissemination of information via on-line computer media; promoting the sale of goods and services of others through the distribution of incentives based on consumer purchase behavior; promoting the goods and services of others by preparing and placing advertisements via a global computer network, radio, telemarketing, television, and printed material, and promoting the goods and services of others by implementing an incentive award program; promoting loyalty for purchases via online computer network services by incentive awards to subscribers; retail store services featuring a frequent patron program in which points are accumulated to be redeemed for free gifts, discounts, incentives, vouchers, savings cards, and rebates; department store services featuring a varied bonus program for credit card customers; business marketing consulting services; services relating to automated customer satisfaction surveys for the purpose of customer satisfaction monitoring and customer retention; providing incentives for the usage of credit and debit cards and for the sale of goods and services of others through the distribution of discount offers and promotions; conducting, processing, analyzing, and providing consultancy and information services on employee incentive award programs to promote employee performance; conducting processing, analyzing, and providing consultancy and information services on consumer and business incentive and loyalty award programs to promote the purchasing of goods and services of others, and to promote traffic to and usage of sites on a global computer network; administration of incentive award programs regarding consumer inducements to watch advertisements for the goods and services of others; administration of and dissemination of advertising services for others on a global computer information network, in local and wide area networks, on electronic bulletin boards, and interactive television and electronic media; creating, administering and consulting on incentive, affinity, and loyalty programs wherein members or customers of an entity will receive a reward in exchange for exhibiting predetermined behavior, such as purchasing products or services, possible rewards, namely points, rebates, credits, payments, discounts, coupons, savings cards, discount vouchers, voucher books, incentives, prizes, free gifts, money, financial instruments, or anything else of economic value; providing consumer inducements for watching advertisements, namely, credits, coupons, payments, and transfers in the form of money, economic value, or points; and

computer consulting; software design for others; monitoring usage of a global computer network for others, namely, tracking visitors to web sites; consulting services in the field of computer and computer software systems which conduct and manage loyalty, incentive, and marketing award programs