Publishing books electronically Designing, distributing, marketing, and selling books in electronic and print formats Providing guidance, advice, and community services about designing, distributing, marketing, publishing, and selling books Computer programs for use in databasing in the field of direct marketing Computer software for use by libraries, bookstores, and video stores for the selection and procurement of printed matter, audiovisual, and multimedia matter and computer products Computerized database management in the field of direct marketing Advertising and marketing services for others; namely, direct mail advertising, order fulfillment services for others in the publishing field