Creation, operation and maintenance of a global computer network web site in which information technology retailers and service providers offer goods and services directly to consumers including such goods as computers, computer systems computer hardware, computer peripherals, computer components computer software and services related thereto; providing on-line links to information technology retailers who have established individual storefronts on a global computer network web site; providing on- line information through a global computer network web site on information technology and information technology products and services; providing a search engine on a global computer network web site for searching and accessing information on information technology retailers and services providers