Auction services; automated and computerized trading services; on-line trading services; retail store services; retail sales services provided by means of a global computer network; computerized searching, ordering and on-line retail and wholesale distributorship services featuring general merchandise and general consumer goods; providing access to on-line directories, indices and searchable databases relating to a variety of information and data available on a global computer network; dissemination of advertising for others via an on-line electronic communications network; providing an on-line searchable database for the sale of goods and services of others; providing an on-line searchable ordering guide for locating, organizing and presenting goods and services of other on-line vendors; database aggregation, integration and management services; computer services, namely, providing multiple-user access to computer networks for the electronic transmission of various data, documents and personal and professional information; Computer services, namely on-line services for transmitting, collecting, processing and analyzing information and data about an individual's desires and preferences and providing product reviews and recommendations relating thereto; association services, namely providing opportunities for exchange of information and conversation regarding a wide variety of topics by means of live events, mailed information, product reviews and interaction on a global computer network; computer services, namely, providing multiple-user access to computer networks for the electronic transmission of various data, communication, documents and personal and professional information; searching and retrieving information, sites, and resources located on computer networks for others; providing a wide range of general interest information via a computer network