MAGNETICALLY ENCODED MACHINE READABLE CARDS FOR USE IN REDEEMING MERCHANDISE AT PARTICIPATING MERCHANT LOCATIONS

CORPORATE NEWSLETTER IN THE FIELD OF MARKETING AND PROMOTION; PRINTED ACCOUNT STATEMENTS AND COMMUNICATION MATERIALS, NAMELY, STATUS REPORTS, INSTRUCTION SHEETS, AWARDS CATALOGS RELATING TO PROMOTIONAL, INCENTIVE AND MARKETING PROGRAMS; AND PRINTED CERTIFICATES AND OTHER MEDIA, NAMELY, MACHINE READABLE CARDS NOT MAGNETICALLY ENCODED FOR USE IN REDEEMING MERCHANDISE AT PARTICIPATING MERCHANT LOCATIONS

PROMOTIONAL, INCENTIVE AND MARKETING SERVICES FOR PROMOTING THE GOODS AND SERVICES OF OTHERS; PLANNING, ARRANGING AND CONDUCTING BUSINESS MEETINGS, CONVENTIONS AND TRADE SHOWS FOR OTHERS; DIRECT MAIL ADVERTISING FOR OTHERS; TELEMARKETING SERVICES FOR OTHERS; MARKETING DATABASE MANAGEMENT SERVICES FOR OTHERS; CONSULTATION AND STRATEGIC PLANNING SERVICES FOR OTHERS IN THE FIELD OF MARKETING; MARKETING SUPPORT SERVICES, NAMELY, PREPARATION, SUPERVISION OF PRODUCTION, AND DISTRIBUTION OF ADVERTISING AND PROMOTIONAL MATERIALS; CONDUCTING AN INCENTIVE AWARD PROGRAM FEATURING THE USE OF A MACHINE READABLE CARD, INCLUDING BUT NOT LIMITED TO A BANK CARD, SMART CARD OR MEMBERSHIP CARD, TO REDEEM AWARDS; PROMOTIONAL, INCENTIVE AND MARKETING SERVICES FOR PROMOTING OR ASSISTING THE BUSINESS OF OTHERS, NAMELY, A SYSTEM FOR REWARDING CERTAIN ACTIONS OR ACHIEVEMENTS, SUCH AS THOSE PERTAINING TO EMPLOYMENT AND/OR THE PURCHASE, SALE, DELIVERY, DISTRIBUTION OR PRODUCTION OF GOODS OR SERVICES BY THE ISSUANCE OF POINTS, CERTIFICATES OR OTHER MEDIA WHICH MAY BE EXCHANGED FOR AWARDS SUCH AS TRAVEL, MERCHANDISE, SERVICES, BANK DEPOSITS, GIFT ENTITLEMENTS, DISCOUNTS OR CASH; CONDUCTING EMPLOYEE AND CUSTOMER INCENTIVE AWARD PROGRAMS FEATURING VACATION PACKAGES FOR AWARD RECIPIENTS; PROMOTING THE SALE OF GOODS AND SERVICES OF OTHER BY DEVELOPING PROMOTIONAL CAMPAIGNS, BY DEVELOPING AND ADMINISTERING LOYALTY AND OTHER CONSUMER INCENTIVE AWARD PROGRAMS, AND BY DEVELOPING AND CONDUCTING EMPLOYEE PERFORMANCE AND OTHER INCENTIVE AWARD PROGRAMS TO PROMOTE ON THE JOB PRODUCTIVITY; PROMOTING THE SALE OF GOODS AND SERVICES OF OTHERS THROUGH THE DISTRIBUTION OF DISCOUNT CARDS AND COUPON BOOKS; CONDUCTING CUSTOMER SATISFACTION/LOYALTY SURVEYS FOR OTHERS; CONDUCTING EMPLOYEE PERFORMANCE AND OTHER INCENTIVE AWARD PROGRAMS TO PROMOTE SAFETY, QUALITY, PRODUCTIVITY, AND EMPLOYEE LENGTH OF SERVICE; AND CONDUCTING EMPLOYEE SATISFACTION SURVEYS FOR OTHERS TO MEASURE EMPLOYEE LOYALTY TO COMPANY, EMPLOYEES AND CUSTOMERS

CREDIT CARD, DEBIT CARD, MEMBERSHIP CARD AND STORED VALUE CARD SERVICES USED IN CONNECTION WITH A PROGRAM FOR PROMOTING OR ASSISTING THE BUSINESS OF OTHERS, NAMELY, A SYSTEM FOR REWARDING CERTAIN ACTIONS OR ACHIEVEMENTS, SUCH AS THOSE PERTAINING TO EMPLOYMENT AND/OR THE PURCHASE, SALE, DELIVERY, DISTRIBUTION OR PRODUCTION OF GOODS OR SERVICES BY THE ISSUANCE OF POINTS, CREDITS OR OTHER INDICATIONS OF VALUE, WHICH MAY BE EXCHANGED FOR AWARDS SUCH AS TRAVEL, MERCHANDISE, SERVICES, BANK DEPOSITS, GIFT ENTITLEMENTS, DISCOUNTS OR CASH

EDUCATIONAL SERVICES, NAMELY, CONDUCTING TRAINING PROGRAMS AND SEMINARS IN BUSINESS MANAGEMENT, MARKETING, SALES, CUSTOMER SERVICE AND PRODUCTIVITY; CONDUCTING SEMINARS IN THE FIELD OF MOTIVATION AND TRAINING OF SALES PERSONNEL; AND CONDUCTING TRAINING COURSES AND SYMPOSIA TO PROMOTE EMPLOYEE AND MOTIVATION; PROVIDING INCENTIVES TO EMPLOYEES TO REWARD LOYALTY TO THE EMPLOYER THROUGH THE ISSUANCE OF AWARDS, AND CONSULTING RELATED THERETO

CUSTOM PRINTING OF MERCHANDISE CATALOGS FOR OTHERS