Image Trademark with Serial Number 50139136
Status: 630 - New Application - Record Initialized Not Assigned To Examiner
Serial Number
50139136
Status
630 - New Application - Record Initialized Not Assigned To Examiner
Status Date
2026-09-30
Filing Date
2026-09-30
Mark Drawing
3 - Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s)
Design Searches
020301, 020321, 020906, 060703, 070705, 080105, 180501, 180505, 240907, 241525, 250301 - Heads, portraits, busts of women not in profile. Women wearing aprons. Carrying items such as buckets or bags. Street scenes. Shutters, awnings. Cookies including fortune cookies. Automobiles. Trucks, vans. Banners. Other arrows. Checkerboard pattern.
Attorney Name
Statements
Indication of Colors claimed
The color(s) red, white, blue, light blue, light brown, dark brown, brown, peach, yellow, gray, black, and green is/are claimed as a feature of the mark.
Description of Mark
The mark consists of Front view: In the bulkhead front of the vehicle is the image of three cookies, outlined in white, centered on the bulkhead against a red background. The center cookie is a chocolate chip cookie in light brown with dark brown chocolate chips. To its left is a dark brown cookie. To its right is a light brown cookie. The words "Beverly Ann's" are displayed on the diagonal over the chocolate chip cookie. The words "Beverly Ann's" are displayed in white, outlined in blue above a red banner with the words "Warm Cookies" printed on it in white. The front hood of the truck is blue. The words "Beverly Ann's" are centered on the hood and displayed against the blue background, with the words "Beverly Ann's" in white. Below the words "Beverly Ann's" is a red banner that includes the words "Warm Cookies " displayed in white against the red background that is the banner. Driver's side view: On the driver side of the vehicle, the cab portion of the driver side front of the truck displays the words "Beverly Ann's" against a blue background on the driver side door, with the words "Beverly Ann's" in white. Below the words "Beverly Ann's" is a red banner that includes the words "Warm Cookies " displayed in white against the red background that is the banner. The main panel on the driver side of the truck shows the image of a light brown chocolate chip cookie with dark brown chocolate chips, outlined in white, centered on the main panel against a red background. The words "Beverly Ann's" are displayed on the diagonal over the cookie. The words "Beverly Ann's" are displayed in white, outlined in blue, against the brown background that is the cookie. Below the words "Beverly Ann's," arranged over the cookie, is a red banner outlined in blue. The banner includes the words "Warm Cookies" displayed in white against the red background that is the banner. Images of a light brown cookie below a dark brown cookie appear on the left side of the panel, just behind the cab, with each cookie being outlined in white against the red background. The light brown cookie is in the foreground in front of the dark brown cookie which is smaller compared to the light brown cookie. Just behind the bulkhead is a curved red arrow against a white background. The red arrow is bordered with a red line. The arrowhead of the arrow points towards the cookie centered on the main panel, with the fletching of the arrow located near the top of the panel. Just behind the cab and overlaying the arrow is an image of a blue vertical neon sign outlined in white. The sign includes the words "Book Today" arranged in horizontal stacked vertical text outlined in white against a blue background. On the right side of the panel is an image of a female figure, outlined in white, wearing a white apron with red straps and a red letter "B" in red on the front. The female figure has peach colored skin and yellow hair. She is wearing a brown blouse. The female figure is holding a plate of cookies which are light brown with dark brown chocolate chips. The plate is gray. The background to the left of the image of the female figure is red. The background to the right of the image of the female figure is a city street with a gray sidewalk, a black light post, a two-story brick red brick building with windows that is set back from the street. The building includes a blue awning, blue windows and a partial American flag with red and white stripes and white stars on a blue field, flying from a black flag pole displayed from the front of the building above the awning. The upper fin on the driver side, just behind the bulkhead, is a decorative overhang meant to look like an awning, with blue and white slanted stripes with a rounded or scalloped bottom edge. The fin includes the words "Beverly Ann's" in the appearance of a sign board. The words "Beverly Ann's" are in white against a red background. Below the words "Beverly Ann's" is a blue banner outlined in white. The blue banner includes the words "Warm Cookies" displayed in white. Running along the bottom of the driver side panel, from the cab to the rear of the vehicle, is a blue and white checkered strip, accented with a blue underline. Passenger side view: On the passenger side of the vehicle, the cab portion of the passenger side front of the truck displays the words "Beverly Ann's" against a blue background on the passenger side door, with the words "Beverly Ann's" in white. Below the words "Beverly Ann's" is a red banner that includes the words "Warm Cookies" displayed in white against the red background that is the banner. On the right side of the main panel on the passenger side of the truck, just behind the cab, are two images of chocolate chip cookies that appear against a red background. Each cookie is light brown with dark brown chocolate chips. There is an image of a large chocolate chip cookie in front of a small chocolate chip cookie, each outlined in white. Above the image of the large chocolate chip cookie and to the left of the image of the small chocolate chip cookie is an image of a neon sign that includes a red, "L"-shaped arrow, outlined in white. The red arrow extends downward alongside and under a blue vertical sign outlined in white. The arrowhead of the red arrow is beneath the blue vertical sign and points towards the rear of the vehicle. The red arrow is against a white background and bordered with a red line. The red arrow features the word "Cookies," displayed in white against a red background, in top-to-bottom vertical text, with each letter gradually decreasing in font size. The red arrow includes a white accent line that extends from the word "Cookies" to the arrow head. The blue neon sign includes the word "Order" arranged in horizontal stacked vertical text outlined in white against a blue background. On the left side of the main panel is an image of a female figure, outlined in white, wearing a white apron with red straps and a red letter "B" on the front. The female figure is holding a gray plate of light brown cookies with dark brown chocolate chips. The female figure has peach colored skin and yellow hair. She is wearing a brown blouse. The background to the right of the image of the female figure is red. The background to the left of the image of the female figure is a city street with a gray sidewalk, a red fire hydrant, a green tree, and a two-story red brick building with blue windows set back from the street. The upper fin on the passenger side, just behind the bulkhead, is a decorative overhang meant to look like an awning, with blue and white slanted stripes with a rounded or scalloped edge along the bottom edge. The fin includes the words "Beverly Ann's" in the appearance of a sign board. The words "Beverly Ann's" are in white against a red background. Below the words "Beverly Ann's" is a blue banner outlined in white. The blue banner includes the words "Warm Cookies" displayed in white. Running along the bottom of the passenger side panel, from the cab to the rear of the vehicle, is a blue and white checkered strip, accented with a blue underline. Back view: The rear panel of the truck is an image of a perspective view looking down a vibrant street reminiscent of American city streets in the 1950's to 1960's. The gray street is bustling with period-specific charm, and includes classic cars parked or driving down the street, including a light blue convertible sedan with white interior in the foreground driving towards the viewer, followed by a brown and white bus. Driving away from the viewer is a red pickup truck. The city street is lined with gray sidewalks and a mix of two to three-story buildings with varied facades in brown, green, gray, and blue, each presenting an individual business, with a mix of gray skyscrapers in the background. The architecture is reminiscent of the 1950's to 1960's. On the right side of the street, the sidewalk includes black street lamps with white glass and one of the buildings includes a large green and white striped awning that covers an outdoor market on the sidewalk featuring red and yellow fruit on blue or green tables with brown legs. On the left side of the street, several buildings include awnings in light brown, with one building having a partial American flag with red and white stripes and white stars on a blue field flying from a black flag pole displayed from the front of the building. Green trees with brown trunks appear among the buildings. Above the streetscape is the sky. The sky is a mix of white fluffy clouds against a blue background, suggesting a sunny, pleasant day. At the top of the rear panel in the sky, centered over the street, is the image of a light brown cookie with dark brown chocolate chips outlined in white. The words "Beverly Ann's" are displayed on the diagonal centered over the cookie. The words "Beverly Ann's" are displayed in white, outlined in blue, against the brown background that is the cookie. Below the words "Beverly Ann's," arranged over the cookie, is a red banner outlined in blue. The banner includes the words "Warm Cookies" displayed in white against the red background that is the banner. Running along the bottom of the rear panel, between sides of the truck, is a blue and white checkered strip, accented with a blue underline.
Goods and Services
Bakery goods; Cookies
Goods and Services
Mobile food kiosk services; Mobile retail store services featuring baked goods and confectionery items; Mobile street vendor services featuring food and drink; Mobile vending in the field of desserts; Retail store services featuring baked goods and confectionery items for consumption off the premises
Goods and Services
Providing of food and drink via a mobile truck; Food preparation services featuring cookies for carry-out or consumption off the premises
Classification Information
International Class
030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking-powder; salt, mustard; vinegar, sauces (condiments); spices; ice. - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking-powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes
046
Class Status Code
6 - Active
Class Status Date
2026-09-30
Primary Code
030
International Class
035 - Advertising; business management; business administration; office functions. - Advertising; business management; business administration; office functions.
US Class Codes
100, 101, 102
Class Status Code
6 - Active
Class Status Date
2026-09-30
Primary Code
035
International Class
043 - Services for providing food and drink; temporary accommodation. - Services for providing food and drink; temporary accommodation.
US Class Codes
100, 101
Class Status Code
6 - Active
Class Status Date
2026-09-30
Primary Code
043
Current Trademark Owners
Party Name
Party Type
10 - Original Applicant
Legal Entity Type
16 - Limited Liability Company
Address
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Correspondences
Name
Kathryn E. Smith Wood Herron & Evans LLP
Address
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Trademark Events
| Event Date | Event Description |
| 2026-09-30 | NEW APPLICATION ENTERED |
| 2026-09-30 | APPLICATION FILING RECEIPT MAILED |