Downloadable computer software for social networking and interacting with online communities; downloadable computer software for finding short-form content and creative content publishers, and for subscribing to such content; downloadable computer software for viewing and interacting with a feed of content, namely images, audio and audio-visual content, videos, and social media posts; downloadable software for creating and managing social media profiles and user accounts; downloadable software for creating, editing, uploading, accessing, viewing, posting, displaying, tagging, blogging, streaming, linking, annotating, indicating sentiment about, commenting on, interacting with, embedding, and sharing or otherwise providing images, video, audio and audio-visual content, and user-defined information, including social media posts, via the internet and communication networks; downloadable software for opinion polling; downloadable software for modifying and enabling transmission of text, images, audio content, audio visual and video content; downloadable software that enables individuals, groups, companies, and brands to create and maintain an online presence for marketing purposes.