Energy use management and grid management services through aggregation, orchestration and dispatch coordination of distributed energy resources and flexible electricity loads for demand response, virtual power plant, load shaping, capacity, and utility program purposes; business administration and management of residential energy demand response, virtual power plant, and distributed energy resource programs for utilities, energy providers and grid program operators; arranging and conducting incentive award programs to promote products and practices that change energy consumption to account for grid challenges such as peak demand, high electricity costs, or carbon-intensive supply, contribute to distributed and flexible grid capacity, and optimize home energy consumption and use; providing a website and integrated mobile application touchpoints featuring information on reducing energy consumption, decreasing energy costs, understanding savings, optimizing energy usage and utilizing clean and renewable energy; providing consumer information in the field of utility rates, tariffs, energy plans, energy usage and savings, demand response programs, and home energy management; referral services to inform consumers of available products and services to increase energy saving efforts and understand the impact of home energy optimization on energy usage and utility bills