The mark consists of the stylized depiction of the head of a smiling woman with beige skin, black facial features with red lips, black pigtails hair with WHITE highlights, red hair ribbons and a white blouse outlined in purple in front of yellow emanating rays of light, directly above the word "LUZMA" in red stylized font with white outlines which is superimposed over a curved rectangle banner of yellow with white outlines and having a band of green on the bottom containing the terms "¡AUTENTICO SAZÓN MICHOACANO!" in white stylized font, above and partially superimposed over a large circle design in light purple with a white inner border, a dark purple ribbed section and a yellow outer border and containing the terms "CORN TOSTADA DE MAÍZ" in white stylized font with dark purple shadowing above two stylized PURPLE AND WHITE partially peeled ears of corn at the bottom, with the circle design being bisected by a larger green banner with white outlining and dark green shading containing the term "TRADICIONAL" in white stylized font with black and yellow outlines.