The mark consists of the word GUANDY in red letters, with each letter circumscribed by a blue line and each blue line circumscribed by a white line, with interiors of the letters also being in white; and all of the aforementioned inside a substantially rectangular blue box with rounded edges at its left and right sides. There is blue part-circular line above the blue box with a yellow smiling caricature of a bear inside the part-circular line, the bear being circumscribed by a blue line and having blue facial features, and the area around the blue circumscribed line for the bear and within the blue part-circular line being white.