The mark consists of a stylized sun flower with green leaves, the words "natural fruits" are written across the center of the flower in red letters and outlined in yellow. An assortment of fruits are located below the words "natural fruits" and include from left to right a yellow lemon, pink shaded lemon, yellow peach, purple grapes and blueberry, two red strawberries with yellow seeds, green leaves appear at the tops of the strawberries, a green orange, a half slice of orange with an orange and yellow interior and a half of an unsliced orange. Along the bottom of the sunflower is a green ribbon that extends past the edges of the sunflower with the words "the best quality" are located in white. The center background of the sunflower has a green plowed field and a blue sky. The edge of the center circle of the flower is shaded in pink at the top and transitions to orange on both sides and then to yellow at the bottom.