Computer software, downloadable, sold with ancillary instruction books for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; computer software, downloadable, sold with quick response code labels for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; computer software, downloadable, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; computer software programs, downloadable, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; computer software, recorded, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; electronic display apparatus for use with exercise equipment, namely, electronic display boards, plasma display boards, electronic display screens; wearable activity trackers; wearable activity trackers with pulse rate monitoring function; instruments for recording heart activity other than for medical use, namely, wearable activity trackers with heart rate monitoring function; application software being downloadable mobile application software for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; personal computer application software, downloadable, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; computer software applications, downloadable, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; downloadable software applications, apps, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; computer programs, downloadable, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; electronic publications, downloadable, namely, text, audio and video posts in the field of health, fitness and exercise; electronic and recorded multimedia publications in the nature of text, audio and video posts in the field of health, fitness and exercise; interactive video software, downloadable, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content; pre-recorded video recordings featuring fitness instruction and social media content; communication software, downloadable, for accessing and sharing health and fitness information and instructions, viewing and recording exercise videos, logging workouts and other fitness data, logging goals and interacting with other users in the form of text, audio and video posts, monitoring and analysing the health and fitness of the user, creating music playlists and other social media content