The mark consists of a silver box, the front panel of which has an arching band of colors ranging, from left to right, from red to orange, to yellow to green to blue, and a rectangular opening to the left of the arching band, through which can be seen the white ridged cap of the product bottle inside. The bottle cap is not part of the mark. Rising from the back of the box is a silver curved panel on which appears the same arching band of colors as on the front panel and, beneath and to the left appears a blue logo comprising the words "Balanced & Complete" in all caps above a curving ribbon beneath which are the words "from A to Zinc" written in stylized form.